The coronavirus pandemic has dealt a severe blow to the global economy. Its adverse effects could reverberate long after the worst of the health crisis has passed. Buyer behaviour will change, we can expect to see increased price sensitivity, greater risk aversion, a reduction in customer loyalty and an increase in investment scrutiny. This means the role of the sales person has become a lot more difficult and arguably more important in the buying process.
- Move sales conversations away from fixating on product and price to focusing on the differential value you can provide for their business.
- Use value calculation tools and techniques to demonstrate the return on investment that your solution provides to enable the customer to make better value based decisions rather than price-based decisions.
- Collaborate effectively throughout the sales conversation to support the customer in making a decision and avoid the long drawn out maybe’s that can fill our sales pipeline with hope but lack momentum or certainty.
This is a 3-hour, highly interactive virtual workshop. We recommend a maximum of 9 delegates per workshop, to ensure full interaction from all participants.
Put learning into practice immediately
Build value into your sales conversations even quicker by adding practice sessions to this workshop.
Practice sessions pair learners with a Salestrong coach to practice these value-based conversations. During these virtual scenarios, conducted via video link, our expert coaches respond just as your customer would then, afterwards, they provide you with constructive feedback that will enable you to refine and improve your approach. You can then have another go, applying any changes.
Practice sessions are conducted at time convenient to learners. You can choose to practice typical, example scenarios, or we can work with you to develop tailored scenario briefs, which incorporate your products/services and your customers.
By providing learners with the opportunity to practice in a safe environment, you heighten confidence and accelerate the application of the learning.
What should I do next?
If you’d like to talk to us about this worshop or any of our other services, please give us a call on 01778 382733, email us at email@example.com, or head to our Contact page and leave us your details there.